PPC automation can make the life of online marketers easier by helping them curve out a niche amongst a sea of contenders. It is slowly turning into a necessity for attaining lasting business success whether you are engaged in the sales or manufacturing industry. Read on to know more about the three best PPC automation tools for PPC growth.
Anyword
Writing ad copy or articles for digital marketing is not an easy job especially when you wish to deliver something different than your competitors. Technology can have your back in this process as you get to generate marketing copies with just three clicks using Anyword.
The Predictive Performance Score of Anyword can save valuable time and resources by guiding towards the best-case scenario. If you are a marketer who is trying to cater to different platforms, then this AI copywriting tool can come to your aid by generating tailor-made copies which are bound to catch the attention of the right audience.
Writer’s block is one of the biggest dilemmas plaguing content creators. Anyword can show you the path in such cases by coming up with interesting ways of presenting the same thing courtesy the use of its own proprietary model and multiple other language models so that each version sounds substantially different than the former.
Freelancers, top marketers, entrepreneurs and ad agencies use this software for content promotion, blog posts, landing page, email subject line and many more.
ClickCease
Bots, competitors and other fraudulent sources can dampen the efficacy of your campaigns by clicking on your PPC ads. ClickCease offers military-grade cyber fraud detection for saving up to 21% of your marketing budget.
It can thus easily differentiate between fraudulent and authentic clicks for blocking the invalid ones. Companies which run multiple PPC campaigns can benefit drastically out of this tool which ensures that your ads reach more authentic customers. It operates by banking on automated real-time fraud detection, setting custom detection rules, 24*7 campaign monitoring and releasing detailed performance reports on time, browser, location, keyword, device, ISP etc.
Custom features like Device Detection, Geo Targeting and Custom Threshold can guarantee higher levels of fraud filtering so that you can outsmart competitors. ClickCease can determine which competitors are bidding on your keywords and sends notifications so that you can both track where they stand and view their ad copy. These can guide you towards filling in loopholes of your own ad campaign for edging past contenders.
Views
PPC experts can benefit massively out of this optimization and SEM campaign creation tool which allows the creation of multiple campaigns simultaneously. There is also an option of adding dynamic parameters to the advertisements and improving its relevance for corresponding seamlessly with your pricing and inventory.
Different budget management strategies help with prioritization of campaigns for performance optimization. It takes just a few minutes to create smart campaigns by blending in robust knowledge and cutting-edge technology of Adcore Views.
Conclusion
Automation offers marketers with customized solutions in the form of PPC or pay-per-click systems. The best PPC automation tools for PPC growth mentioned above can positively impact any business by helping marketers focus more on garnering leads.